The idea to start Créatif sparked when founder, Jaya Aiyar, was making a painting with her kids. She realized that while the entertainment and children’s activity industry was in high demand, there were no art studio concepts suitable for kids & adults that also integrated Art with Technology. It was the beginning of a thought that developed into Créatif whose objective was to create an experiential and meaningful art destination.

My vision for Créatif is to become a brand that redefines what an Art Studio is. By integrating Art with Technology, we have transformed the traditional art studio into an exciting and experiential community destination. I’m thrilled to see us becoming an integral part of our customer’s meaningful experiences, their artistic development and their cherished memories.

Interestingly enough, Jaya did not have a formal background in Art – it was more a hobby, a passion. But when the idea sparked, she recognized the opportunity to create an experiential Art Studio brand that was appealing to families and art enthusiasts of all ages.