Gregory A Sausaman is the Co-founder and CEO of Topper’s Craft Creamery®. He is the author of Inside the Box: The Power of Complementary Branding. He has a Bachelor’s degree in Marketing, and MS Management: Leadership and Organizational Effectiveness; both from the University of South Florida, Tampa.
Greg is a seasoned franchise executive, having held positions with national franchise organizations: Domino’s Pizza, Allied Domecq Brands, and Beef O Brady’s family sports concepts prior to co-founding Topper’s Craft Creamery.
He is a former franchise owner of 8 Domino’s Pizza franchises in Gainesville, Lake City, and Jacksonville, Florida. He and his wife Donna make their home in the Tampa, Florida area.
As both a successful franchise executive and a successful franchisee, Greg understands the complexities of corporate life, and the stress and demands as a franchise operator. He was described by one of his franchisees as a “franchisee in a corporate suit”.
Gregory A Sausaman’s interest in co-brand integration started while he was a consultant with Allied Domecq. Greg was part of the complementary day-part branding task force to figure out how to successfully combine Dunkin’ Donuts, Baskin Robbins, and TOGO’s Sandwiches together under one roof. Greg took what he learned, and engineered Topper’s Craft Creamery to succeed specifically as a complementary brand.
As a Certified Franchise Executive with the International Franchise Association, Greg speaks on panels and round tables at national franchise conferences. Greg also is available to speak and consult to help franchise brands successfully add and/or become a complementary brand.
Greg is a thought leader expert in the area of complementary day part branding, co-branding, multi-branding, brand pairing, and brand sharing.
Greg’s fondest memories are his start in ice cream during his summers in Indiana, working at his grandparent’s sundries soda fountain, serving old fashioned ice cream sodas crafted with flavored syrup and soda water, then a scoop of ice cream. They sold for $.10. His first job in high school was at Bressler’s 33 flavors at the age of 15, scooping ice cream, and realizing that he loved serving people, and that everybody loves ice cream.
Gregory A Sausaman on LinkedIn
Topper’s Craft Creamery on Facebook
Guest appearances by Greg Sausaman: